Digital Design for Everyone using Canva

Canva is an intuitive graphic design tool that empowers users to create stunning visuals without needing advanced design skills. Whether you're a business owner, marketer, or hobbyist, Canva offers a user-friendly platform to produce everything from printing, leaflet, social media posts to presentations.

In this course, we will guide you through the initial setup of your Canva account, familiarize you with the interface, and explore the essential features that will help you hit the ground running.

What you’ll learn

Introduction to Canva

  • Overview of Canva and Its Features
  • Importance of Visual Content in Social Media Marketing
  • Understanding Different Social Media Platforms and Their Visual Needs

Getting Started with Canva

  • Setting Up Your Canva Account
  • Navigating the Canva Interface
  • Exploring Templates for Social Media Posts

Understanding the Canva elements

  • Inserting the Canva’s elements
  • Alignment, spacing, grouping and locking elements etc.
  • Smart using of Ruler and Guides line
  • Text and paragraph control
  • Working with Photos
  • Enhance the Photos with the filters effect
  • Applying the beautiful Canva Background

Designing Engaging Graphics

  • Principles of Effective Graphic Design
  • Customizing Templates for Your Brand
  • Incorporating Brand Elements: Logos, Colors, and Fonts

Creating Platform-Specific Content

  • Designing Graphics for Facebook, Instagram, Twitter, and LinkedIn
  • Understanding Size Specifications and Best Practices of each social media
  • Creating Stories and Highlights for Instagram and Facebook
  • How to create content that performs well on each network

Video Content Creation

  • Introduction to Video Editing in Canva
  • Creating Short Promotional Videos and Animations
  • Apply animations to text and images
  • Add transitions between clips for smooth flow
  • Add background music or sound effects
  • Adjust volume levels for clarity
  • Select the appropriate quality settings for exporting video
  • Best Practices for Video Content on Social Media

Media Integration

  • Incorporate photos, videos, graphics into your social media content
  • create more engaging and dynamic posts

Templates and Layouts

  • Using pre-designed templates for Facebook, Instagram, Twitter Linkedlin and more
  • Customize the design elements
  • Changing the color scheme
  • Adding your logo and branded elements
  • Incorporating your own images or illustrations
  • Adjusting the typography and layout

SCHEDULES
 
CAN5011 - 廣東話 27 Jan enrol
 
CAN5021 - 廣東話 06 Feb enrol
 
CAN5031 - 廣東話 27 Mar enrol
 
CAN5041 - 廣東話 08 Apr enrol